SEO experts do not often tell you about some SEO issues that are key to the content creation process and everything that surrounds it because they are not in your shoes. This is your homework:
1. Be authentic
SEO is not a game. Authenticity is the real game. Create good content that feels authentic, honest with the brand you align with. It is really a game of knowing your audience and giving them exactly what they need, the way they need it. Make your content relevant.
If you create digital content for profit, if you have a mission and a goal for every post, article, infographic, video or photo gallery you create, these are tools you should take a look at.
Content strategists need to use and master both if they want to successfully compete for digital attention next year because social platforms like Facebook and Instagram will not make it any easier. Start your engines.
The blogosphere is changing fast. Many blogs have turned into powerful media thanks to brands’ attention, loyal readers and new web designs. Most importantly, bloggers have discovered new ways to approach their audience and smartly compete for attention. They do most of the 10 things that follow to succeed.